Friday, May 18, 2012

BCBSNC Collaborates with SAS to Harness the Power of Analytics

Blue Cross and Blue Shield of North Carolina (BCBSNC) and SAS announced that they are collaborating to help health plans provide better, more personalized care and service to customers while holding down costs for individuals and employers. This new software from SAS will help health plans in creating products and services that are better matched to consumers' specific health needs.

“In an industry that has not used insights to their fullest potential, BCBSNC and SAS are blazing a path to the future of health care. This SAS software will provide health plans with predictive models similar to those in other consumer-focused industries,” said SAS Chief Medical Officer Dr. Graham Hughes. “By better engaging customers, health plans can provide top-notch customer service and support. This will allow the health system to deliver consumer-focused patient care. Better care often means reduced costs – the health plan wins, the provider wins. Most importantly, the customer wins.”
For more information please view the full article.

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